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5293_32 sink's Bookmarks Tagged With "research"

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  1. Visit Social Media in the Inc. 500: The First Longitudinal Study - Center for Marketing Research - University of Massachusetts Dartmouth Social Media in the Inc. 500: The First Longitudinal Study - Center for Marketing Research - University of Massachusetts Dartmouth

    http://www.umassd.edu/cmr/studiesresearch/blogstudy5.cfm

    "This study revisits the Inc. 500 approximately one year later (using the 2007 list) in the first longitudinal study on corporate use of these new technologies. Given that previous research now shows that just 11.6% of the Fortune 500 currently ha… More

  2. Visit New Survey: 55% of Companies Not Prepared for Online Reputation Crisis New Survey: 55% of Companies Not Prepared for Online Reputation Crisis

    http://www.marketingpilgrim.com/2008/07/new-survey-55-of-companies-not-prepared-for-online-reputation-crisis.html

    "53% of companies are making reputation monitoring a strategic priority in 2008. Yet, only 42% have any kind of online reputation plan in place"

  3. Visit Search Insider » Blog Archive » Seven Buzz Monitoring Sites To Watch Search Insider » Blog Archive » Seven Buzz Monitoring Sites To Watch

    http://blogs.mediapost.com/search_insider/?p=800

    "What's the buzz on the latest and most improved buzz monitoring sites? Here's a guide to seven of the best, along with some of their peers and competitors."

  4. Visit Why Gen Y Is Going to Change the Web - ReadWriteWeb Why Gen Y Is Going to Change the Web - ReadWriteWeb

    http://www.readwriteweb.com/archives/why_gen_y_is_going_to_change_the_web.php

    Great look at Gen Y.

  5. Visit Social Networks' Sway May Be Underestimated - washingtonpost.com Social Networks' Sway May Be Underestimated - washingtonpost.com

    http://www.washingtonpost.com/wp-dyn/content/story/2008/05/26/ST2008052600601.html

    "Facebook, MySpace and other Web sites have unleashed a potent new phenomenon of social networking in cyberspace. But at the same time, a growing body of evidence is suggesting that traditional social networks play a surprisingly powerful and unde… More

  6. Visit AppleInsider | Morgan Stanley: 40% of college students plan to buy Macs AppleInsider | Morgan Stanley: 40% of college students plan to buy Macs

    http://www.appleinsider.com/articles/08/03/26/morgan_stanley_40_of_college_students_plan_to_buy_macs.html

    A recent higher-education survey cited by analyst Katy Huberty reveals that roughly 40 percent of college students say their next computer purchase will be a Mac, well ahead of Apple's current 15 percent market share in the demographic.

  7. Visit Untitled Untitled

    http://www.compilerpress.atfreeweb.com/Anno%20Merton%20Unintended.htm

  8. Visit Blogs and Traditional Media - eMarketer Blogs and Traditional Media - eMarketer

    http://www.emarketer.com/Article.aspx?id=1006327&src=article1_newsltr

    "In a survey of US journalists by PR Week, PR Newswire and Millward Brown, 57.7% of respondents said they used blogs to measure sentiment, and 51% used them to gauge how their competitors were covering stories. Fewer journalists—less than 30% of r… More

  9. Visit The Social Media Gender Gap The Social Media Gender Gap

    http://www.businessweek.com/technology/content/may2008/tc20080516_580743.htm

    "According to a Rapleaf study, while both sexes still use social networking sites in huge numbers, women are the ones holding down the fort."

  10. Visit Word-of-Mouth Marketing - “Effective” versus “Cheap” | Marketing | Affinitive's Social Media Playground Word-of-Mouth Marketing - “Effective” versus “Cheap” | Marketing | Affinitive's Social Media Playground

    http://www.socialmediaplayground.com/research/word-of-mouth-marketing-effective-versus-cheap/2008/04/08/

    This blog post has one of the coolest (and smartest) graphs I've seen to date!

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