sink's Bookmarks Tagged With "metrics"
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The Latest Measurement Tips for Social Media | PodTech.net
http://www.podtech.net/home/4935/the-latest-measurement-tips-for-social-media
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These days, every good social media discussion needs to include some discussion of measurement, right?
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Social Media Measurement Attribute: Defining Velocity
http://www.web-strategist.com/blog/2008/03/06/social-media-measurement-velocity/
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"But how do you measure a distributed web strategy? We looked to one of many attributes called 'Velocity'." I love this idea. In fact, I've talked a lot to clients about looking at the growth curve to measure community success first, total numbers… More
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Q&A With Bazaarvoice's CMO - ClickZ
http://www.clickz.com/showPage.html?page=3628628
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Linking user-generated content with site analytics and marketing ROI.
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Setting benchmarks in online community development « Joi Podgorny
http://joipodgorny.wordpress.com/2007/08/22/setting-benchmarks-in-online-community-development/
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Great look at what community management is all about, how to measure, and what the responsibilities are.
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