sink's Bookmarks Tagged With "community"
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Brains On Fire Blog » Blog Archive » What Companies Can Learn from Pirates
http://brainsonfire.com/blog/2008/06/18/what-companies-can-learn-from-pirates/#comments
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"In the vast majority of cases, pirates were violent and vicious – even barbaric. But for the sake of this post, allow me to put all that aside and talk about a handful of things that we, as practitioners of marketing, can learn from these dogs of… More
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Brains On Fire Blog » Blog Archive » Social Community Shortcuts
http://brainsonfire.com/blog/2008/06/30/social-community-shortcuts/
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"It’s tactic-itis people. It’s throwing applications against the wall and hoping to god that one of them sticks. When you jump in the middle of the process, you sacrifice the most important component of what makes a community work (and what makes … More
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Brad and Willy's evangelism adventure: Church of the Customer Blog
http://www.churchofthecustomer.com/blog/2008/06/a-new-coffeesmo.html?cid=118981746#comment-118981746
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This look at evangelism implementation reminds us that "community" or "social media" isn't a thing in itself, it's a part of your overall business strategy.
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On Managing A Community | chrisbrogan.com
http://www.chrisbrogan.com/on-managing-a-community/
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I wonder how most organizations are handling the role of community manager. I'm curious where a community manager reports. Marketing? HR? Customer service? I
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Understanding the power of communities - even when you do not have a critical mass of users…
http://www.emergencemarketing.com/2008/04/13/understanding-the-power-of-communities-even-when-you-do-not-have-a-critical-mass-of-users/
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"Based on research in the field of virtual communities, most business thinkers will agree that there are 4 fundamental pillars to successful communities - content, members, member profiles and transactions. If managed properly, these 4 dynamics ca… More
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Diva Marketing Blog - Marketing blogs and corporate social media strategies for innovative companies
http://bloombergmarketing.blogs.com/bloomberg_marketing/2008/04/wowowowo-mugsy.html?cid=112351782
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Being 33 and male, I'm not even remotely close to this demographic, but as someone steeped in online community I love love love to see communities developed around the reality rather than the stereotype. Good for the wowOWwow team for putting some… More
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What ISN’T a Community? - Media Driving with Jay Moonah
http://mediadriving.com/2008/03/29/what-isn%E2%80%99t-a-community/
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Continuing the ongoing discussion about the definition of "community", this post looks to definition by asking "What ISN'T community?"
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Mzinga : Blogs : Learn from the Experts
http://www.mzinga.com/en/Community/Blogs/Jim-Storer/SXSW-Conversations-with-Mzinga-Part-3/default.asp?adid=VM:XPRT:JSTORER:20080320
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Meant to post this earlier, but this is an interview between me and the Mzinga crew at SXSW 08. Fun!
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MediaPost Publications - Court: Craigslist Not Liable For Discriminatory Ads - 03/17/2008
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=78575
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Another legal win for companies that publish user-generated content. "The 7th Circuit upheld a trial judge's ruling dismissing the case, holding that the federal Communications Decency Act doesn't permit people to "sue the messenger just because t… More
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Wikipedia:Who, Why? - Wikipedia, the free encyclopedia
http://en.wikipedia.org/wiki/Wikipedia:Who,_Why%3F
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Wonder who is actively spending time on WIkipedia, and why they are? I thought this page on Wikipedia was interesting, not so much by its existence, but by its crappiness. You'd think that of all the pages on the entire site, maybe save the homepa… More
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