Luke Fretwell's Bookmarks Tagged With "design"
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The growing importance of Design - Bokardo
http://bokardo.com/archives/the-growing-importance-of-design/
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Social Web Design by Joshua Porter
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Matching Sustainability with Profits
http://www.businessweek.com/innovate/content/feb2007/id20070221_603937.htm?chan=search
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OnStar's navigation system and P&G's Swiffer are high-profile, profitable products in which green concerns were addressed via design.
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Are Designers The Enemy Of Design?-- The Reaction.
http://www.businessweek.com/innovate/NussbaumOnDesign/archives/2007/03/are_designers_t_1.html?campaign_id=rss_blog_nussbaumondesign
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Heavy reaction to my Parson's speech. Check out David Armano's visualization of key points about the democratization of design vs. design egotism. I wrote that
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Are Designers The Enemy Of Design?
http://www.businessweek.com/innovate/NussbaumOnDesign/archives/2007/03/are_designers_t.html?campaign_id=rss_blog_nussbaumondesign
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Here's the speech I gave at Parson's on Thursday that deals with the backlash against design. I've edited it just a bit. It's designed to provoke design management students and show how I've redesigned my job at Business Week from...
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