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Blasting the Myth of the Fold Blasting the Myth of the Fold

  • Rated 4 stars out of 5.
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A great article about why the concept of "the fold" and why it no longer matters.

74 other people have commented on this bookmark

1 2 3 4 5 ... 15

Name Title Rating When
9_32 Rick Blasting the Myth of the Fold
Not rated yet.
November 11, 2007
774_32 James Blasting the Myth of the Fold - Boxes and Arrows: The des...
Not rated yet.
November 9, 2007

There is an astonishing amount of disbelief that the users of web pages have learned to scroll and that they do so regularly. Holding on to this disbelief – this myth that users won’t scroll to see anything below the fold – ...

1_32 timmcgovern Blasting the Myth of the Fold - Boxes and Arrows: The des...
Not rated yet.
November 8, 2007
1_32 best-of-3 'Myth of the fold' - placing content on web pages
Not rated yet.
November 7, 2007

Argues that compelling content will be searched out by users, regardless of whether it falls above or below the fold.

3595_32 Eddie Blasting the Myth of the Fold - Boxes and Arrows: The des...
Not rated yet.
November 6, 2007

2 groups have this bookmark in their collection

Name Title Rating When
3586_32 Webdia Blasting the Myth of the Fold - Boxes and Arrows: The des...
Rated 3 stars out of 5.
July 24, 2007

Good article on why the fold and scrolling are now irrelevant.

3586_32 Web Design Blasting the Myth of the Fold
Rated 4 stars out of 5.
July 24, 2007

Probably the most talked about aspect of web design in 2007 is the fold - a mythological creature that changes its appearance on every different monitor and curiously prevents people from scrolling down a page...