Joi Podgorny's Bookmarks Tagged With "tracking"
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Siteworx - Webinar User Experience
http://siteworx.com/company/webinar_user_experience
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* Advanced techniques such as Eye Tracking and Session Analysis that help you gain previously unavailable insight into your customers' underlying motivations. * How leading companies are gaining competitive advantage and improving result… More
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A Better Measure Of Old Media?
http://www.businessweek.com/magazine/content/07_28/b4042019.htm
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Project Apollo aims to test the efficacy of TV and radio ads
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