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On Creativity On Creativity

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As designers, we are, rightly or not, widely perceived as custodians and professional exponents of creativity. Therefore, the ways in which we define, employ, and represent creativity matter.

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12721_32 Fatih A List Apart: Articles: On Creativity
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August 15, 2008
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16729_32 Adrian A List Apart: Articles: On Creativity
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May 31, 2008

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9393_32 Florida Creatives A List Apart: Articles: On Creativity
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April 20, 2008

Creativity is an inborn capacity for thinking differently than most, seeing differently, and making connections and perceiving relationships others miss. But most importantly, it is the ability to then extrapolate contextually use...

3586_32 Web Design On Creativity
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March 4, 2008

"As designers, we’re wrongly perceived as custodians and exponents of creativity. This matters because business currently overvalues creativity. To avoid the inevitable backlash, we must lead our clients’ perceptions."